Finance and Business Strategy

Despite significant challenges, there’s value in hospital mergers

Hospitals seeking opportunities for mergers face antitrust challenges, yet mergers sometimes may be defensible as a means to counter the buyer power of insurers and government purchasers.

November 21, 2024 12:53 pm

It is no secret that hospitals today are facing severe economic pressures. Most are caught between a rock and a hard place — depending on government programs for half or more of their revenue with the rest coming from highly concentrated private insurers. Meanwhile, hospitals face concentrated factor markets controlled by monopoly health system unions, large pharmaceutical, medical device and equipment manufacturers, and consolidated physician groups and private-equity players competing for their most attractive business. The result is predictable: The median operating margin of not-for-profit health systems is 0%, and the industry outlook is negative.a

Under these conditions, most industries consolidate through mergers, and hospitals are no exception. Most hospital mergers have a sound business rationale, as shown in the sidebar “Why U.S. hospitals are merging” below.

Yet U.S. hospitals have faced substantial challenges in recent years from regulatory barriers.

Rather than acknowledging the need for industry consolidation, the Biden administration’s Federal Trade Commission and Department of Justice, along with a few state attorneys general, have intensified enforcement of antitrust laws for hospital mergers, causing many hospitals that had invested substantial time and capital in planning mergers to abandon these efforts — and likely discouraging other hospitals from initiating them. It remains to be seen what changes in policy might be enacted under the Trump administration.

Hospital mergers abandoned since 2020 (partial list)

YearStateParty AParty B
2020New JerseyHackensack-Meridian HealthEnglewood Health
2020TennesseeMethodist Le BonheurSaint Francis Health
2019-22New HampshireDartmouth HealthGraniteOne Health
2022New JerseyRWJ BarnabasSt. Peter’s Healthcare
2022UtahHCASteward Healthcare
2022Rhode IslandLifespanCare New England
2021-23New YorkSUNY UpstateCrouse Hospital
2021-23Minnesota/South DakotaFairview Health System Sanford Health
2023CaliforniaJohn Muir HealthSan Ramon MC
2023CaliforniaTrinity HealthMadera Community Hospital
2024North CarolinaNovant HealthCommunity Health Systems
Source: Anderson, D.G., Hospital mergers, competition, and health care costs, Working paper, Institute for Affordable HealthCare, May 2024.

Increased enforcement unwarranted

Intensified antitrust enforcement is not warranted for two reasons.

1 Price effects are modest. Regulators, economists and health policy researchers have conducted extensive research on the effects of hospital mergers on consumer welfare, as defined by the cost of hospital services, and have found that in general, hospital mergers result in higher hospital prices.b However, while the magnitude of this effect varies, the median price increase is relatively small — about 5% above normal inflation — and hospital mergers are responsible for only 1.3% to 5% of total healthcare cost escalation over the past decade, based on this author’s research.c

These modest effects are due to the following two factors:

  • The small number of hospital mergers relative to the base of hospitals in the United States (i.e., fewer than 100 mergers per year in a population of 5,000 short-term acute care hospitals)
  • Actions by antitrust regulators working in the traditional “consumer welfare” paradigm to prevent mergers with the greatest potential to raise prices

Studies examining the effect of hospital concentration on prices, whether due to mergers or other factors (e.g., hospital closures), show similar but slightly smaller effects, mainly because concentration in most markets is relatively stable.

2 Hospitals face daunting buyer power. The second reason increased antitrust enforcement is unwarranted is that it is based on models of competition that are very different from today’s markets for hospital services. The principal analytic foundation for antitrust regulation consists of microeconomic models of monopolies (a single seller facing multiple buyers) and monopsonies (a single buyer facing multiple sellers).

However, most good-sized markets for hospital services are neither monopolies nor monopsonies. Except for the largest metro areas (Los Angeles, Chicago, New York), most are bilateral oligopolies, where a small number of insurers purchase services from a small number of hospitals. As long as buyers and sellers are reasonably balanced, negotiations between them should produce more desirable outcomes than if either party were able to roll over the other and get its way.

Markets for hospital services, however, have another problem: Insurers (buyers) and hospitals (sellers) are not balanced.

Hospitals, which are mostly not-for-profit companies, face daunting buyer power. Taxpayer-funded programs like Medicare and Medicaid account for half their revenue, or more in the case of rural hospitals. CMS directly or indirectly controls prices for these programs, and their payments rarely cover the full cost of services. To make up the difference, hospital systems must either cut services or cross-subsidize government patients by raising prices to private insurers.

Private health insurers, for their part, have been consolidating rapidly. A recent AAMC study, for example, found that the top three insurers had an average 82% market share of members in states they studied, while the top three hospital systems had an average 43% market share of inpatient discharges.

Antitrust law has focused much less on buyer power than on seller power, and microeconomic models used to justify antitrust enforcement do not address markets where government a major buyer and private payers are highly concentrated.

Impacts of buyer power

Buyer power has been responsible for many healthcare innovations that have benefited consumers by reducing the cost of care. Pressure on inpatient rates has forced hospitals to reduce length of stay and shift inpatient care to less expensive outpatient centers.

Lower-cost forms of inpatient care have also been developed — e.g., inpatient rehabilitation units and skilled nursing units within hospitals. Recently, health systems have begun implementing hospital-at-home care models to treat serious conditions like chronic obstructive pulmonary disease at home to avoid expensive hospitalizations.

At some point, however, once buyer power has cut out the fat, it begins to eat into muscle, and this boundary has been crossed in most metro markets. Just as sellers with substantial market share can act like monopolists, buyers with substantial share can act like monopsonists. And because most urban hospital markets are dominated by government buyers and one or two private insurers, even if hospitals have significant market share, most of the time they have to accept the prices set by these buyers.

The effects of excessive buyer power are similar to the those of price controls. They include the following.

Lower hospital margins, especially where factor markets are concentrated (e.g., unionized work forces). Reduced margins can force cutbacks in capital investment and services.

Service shortages relative to what an efficient market would provide. Over-crowded emergency departments, shortages of hospital beds, patients in hallways, difficulties in getting physician appointments and the like are becoming more common, especially for hospitals with large numbers of taxpayer-funded Medicare and Medicaid patients.

Below-market rates for factors of production, including labor. As hospital efficiencies become harder to achieve, buyer power propagates pricing pressure across the hospital value chain, forcing physicians, nurses, device manufacturers, drug companies and other drivers of production to accept lower prices than they would normally be paid in a competitive market. This situation creates incentives for suppliers to consolidate and for employees to unionize to protect their share of healthcare dollars.

Closure of marginal hospitals. Inner-city and rural hospitals feel the greatest pricing pressure because they are more dependent on Medicare and Medicaid and have more uninsured, indigent patients. As a result, many inner-city and rural hospitals have closed or been converted into subacute facilities or outpatient clinics over the past two decades.

Transfer of capital from hospitals to insurers. Health insurers have performed exceptionally well financially over the past decade compared with hospitals. From 2012 to 2022, total earned premiums for the five largest health insurers (UnitedHealth Group, Elevance Health [Anthem], CVS [Aetna], Humana, and Centene) grew 231% to over $1.0 trillion, average return on equity was 12.4% and the annual ROI rate in these five stocks exceeded 22%.

The exhibit below contrasts the strong financial performance of these insurers with the that of the five largest hospital systems (HCA Healthcare, CommonSpirit Health, Advocate Health Care, Ascension and Providence), which for the most part has been marginal.

Recent financials of top 5 health insurers compared with financials of top 5 hospital systems (dollars in millions)


The largest U.S. healthcare insurers in far outperformed the largest U.S. hospital systems in recent years in terms of aggregate revenue and net income. Kaiser Permanente is excluded from this analysis because it is both a health insurer and a health system.
† UnitedHealth Group, Elevance Health (Anthem), CVS (Aetna), Humana, and Centene.  
‡ HCA Healthcare, CommonSpirit Health, Advocate Health (including Atrium Health), Ascension and Providence St. Joseph Health: Mid-2024 market capitalization is for HCA only, as it is the only publicly held hospital system in this group.
Sources: Market capitalization as of July 1, 2024, and 2022 revenue and 2022 net income for publicly traded companies were sourced from Yahoo Finance; Revenue and net income for not-for-profit hospital systems was sourced from Fierce Healthcare, which compiled data from annual reports. 


Mergers are important not just for the business reasons listed in the sidebar below, “Why U.S. hospitals are merging,” but also because they enable hospitals to employ countervailing market power to create a competitive balance with private insurers. Without countervailing market power, hospitals in most metro markets cannot earn enough margin to compensate for low, price-controlled government rates. Instead, they will limp along with low margins, or they will close.

What can health systems do?

Hospitals can take three approaches to counter overly aggressive antitrust enforcement action by federal and state regulators.

1 Pursue compelling mergers. In response to regulators who would try to derail their merger, hospitals should be able to forcefully demonstrate the potential benefits of the merger for patients, communities and business partners and for promoting financial sustainability. Courts have not always supported the regulators, and mergers that enhance competition may still be defensible. Of course, every situation is unique, and decisions about specific merger opportunities must be guided by internal counsel, government affairs staff and outside antitrust counsel, if needed.

2 Implement Certificates of Public Advantage (COPAs). In most states, hospitals can work with state legislators to implement COPAs that protect mergers from federal antitrust action. Unsurprisingly, the FTC doesn’t like COPAs, and they must be designed carefully to avoid reducing consumer welfare down the line. On the other hand, regulating a COPA is conceptually not very different from regulating a critical access hospital, which is essentially a CMS-sanctioned monopoly.

3 Advocate for regulatory change. Hospital mergers call into question the basic tenets of antitrust regulation and its application to hospital systems. At the federal level, facilitating hospital mergers will require changing federal antitrust policy and perhaps antitrust law, which may be more feasible in the Trump administration. In the short run, hospitals should appeal to antitrust regulators to employ a flexible and rational approach to enforcement to avoid decisions that may reduce hospital concentration but harm competition.

Eventually, new laws promoting competition are needed that are more relevant to oligopoly markets where government is a major player. The best approach for hospitals may be to work with industry associations such as the American Hospital Association and the Federation of American Hospitals to accomplish this.

Where buyer power is so pervasive and powerful, competition isn’t enhanced by preserving fragmented, inefficient hospital systems.

Footnotes

a. S&P Global, “U.S. not-for-profit health care system median financial ratios — 2023,” S&P Global Comments,
Aug. 7, 2024; American Hospital Association, “Fitch & S&P maintain gloomy outlook for not-for-profit hospital sector in 2024,” Jan. 5, 2024.
b. See, for example Vogt, W.B., Town, R.J., and Williams, C.H., How has hospital consolidation affected the price and quality of hospital care? The Synthesis Project, research synthesis report, February 2006.
c. Anderson, D.G., Hospital mergers, competition, and health care costs, Working paper, Institute for Affordable HealthCare, May 2024.
d. Dickson, A. and Hartley, R., “Bilateral oligopoly and quantity competition,” Economic Theory, Oct. 18. 2011.
e. Grover, A., et al., Why market power matters for patients, insurers, and hospitals, AAMC Research and Action Institute report, May 1, 2024.
f. Carstensen, P.C., Competition policy and the control of buyer power, 2017.
g. Blase, B., “The ACA is making health insurers much richer,” Paragon Health Institute, 2024.
h. National Association of Insurance Commissioners (NAIC), “U.S. health insurance industry analysis report: 2022 annual results,” 2023; Note: This analysis excludes Kaiser Permanente, the fourth largest health insurer by enrollment, which is both a hospital system and a not- for-profit insurer.

Why U.S. hospitals are merging


Many hospital executives are seeking opportunities to merge to achieve the following important business goals:

1 Improve operating efficiency. A hospital can achieve this goal by reducing overhead costs, standardizing clinical and administrative processes and negotiating lower rates from suppliers.

2 Access outside capital and utilize it more efficiently. Like any business, larger hospital systems can access capital at lower cost than stand-alone hospitals or smaller systems. Mergers also enable hospital systems to avoid duplicative capital expenditures they would otherwise need to make to compete with each other.

3 Improve quality of care by strengthening and growing key clinical programs. Although research on the effect of mergers on clinical quality is equivocal, by keeping troubled hospitals open, mergers improve patient access, thereby improving the patient experience.

4 Enhance marketing. A merger can help a hospital achieve this goal by attracting more patients from greater distances and providing a basis for building the brand of the merged system.

5 Enable system transformation. A merger can help in achieving this objective, for example, by:

  • Reducing the cost of installing or upgrading electronic health records
  • Improving the organization’s ability to pursue value-based care
  • Freeing up resources needed to implement AI technology

Footnotes

a. Kruse, T., Dickinson, B., Weylandt, S., and Trimakis, A., “New IDS merger aims to improve value and access for its communities,” hfm, October 2022.
b. Van Voorhis, L., “FTC loss in hospital merger shows failing firm defense is alive and well,” National Law Review, June 6, 2024.

Why the healthcare industry’s buyers are powerful


At any level of concentration, U.S. healthcare’s buyers have inherent advantages over sellers. Insurers decide what services to buy and from whom to buy them. Hospitals have fewer options: Because of their high fixed costs, as long as revenue covers variable costs, most cannot afford to exclude government payers or insurers.

Another advantage insurers have over hospitals is their ability to integrate backward into care delivery. Insurers can use their substantial premium dollars to acquire hospitals and/or physician practices, and many have been aggressively acquiring physician practices. Optum Health, a division of insurer UnitedHealth Group, is now the largest employer of physicians in the country. Insurers have a competitive advantage over hospitals in acquiring physician practices because the prices hospitals can pay for them are limited by HHS’s Stark Law and Anti-Kickback statutes, which don’t apply to insurance companies.

Conversely, it is difficult for hospitals to integrate backward into the insurance business. Starting up health insurance plans requires substantial capital and management talent. Kaiser Permanente is the only large health system with a fully integrated health plan. A few other large hospital systems — e.g., UPMC, Intermountain Health, Henry Ford Health, Sentara and Providence — have developed successful regional insurance plans, but most provider-sponsored plans have had difficulty competing with large regional and national insurers.

Footnote

a. Wilson, R., “Optum now has 90,000 physicians,” Becker’s Hospital Review, Nov. 29, 2023.

Advertisements

googletag.cmd.push( function () { googletag.display( 'hfma-gpt-text1' ); } );
googletag.cmd.push( function () { googletag.display( 'hfma-gpt-text2' ); } );
googletag.cmd.push( function () { googletag.display( 'hfma-gpt-text3' ); } );
googletag.cmd.push( function () { googletag.display( 'hfma-gpt-text4' ); } );
googletag.cmd.push( function () { googletag.display( 'hfma-gpt-text5' ); } );
googletag.cmd.push( function () { googletag.display( 'hfma-gpt-text6' ); } );
googletag.cmd.push( function () { googletag.display( 'hfma-gpt-text7' ); } );
googletag.cmd.push( function () { googletag.display( 'hfma-gpt-leaderboard' ); } );