Jeff Johnson
Regional Executive 2024-2025
Jeff Johnson is one of the Oregon HFMA’s past president and is a nationally acclaimed motivational trainer, speaker and facilitator, as well as a veteran in the credit and collection industry. He is a certified 7-Habits Trainer and served as a director of the International Division of the Franklin Covey Leadership Center in Salt Lake City.
Jeff is the Chief Client Officer at Professional Credit.
Rik Lewis
Regional Executive 2 2024-2025
Vanessa Couch-Laguana
Regional Executive 3 2024-2025
Vanessa Couch-Laguana served in many roles for HFMA national and chapter roles which includes, HFMA National Advisory Council, Past President Hawaii and Nevada Chapters, Director Hawaii Chapter and has served on multiple committees on the Western Region Symposium as a chair and committee member. She started her HFMA journey with the Hawaii Chapter and now her home chapter is the Nevada chapter.
Vanessa is a passionate healthcare leader and mentor with 27 years in the industry and is the Director of Patient Financial Services for Valleywise Health.
Tammy Trovatten
Regional Treasurer 2024-2025
Tammy Trovatten, FHFMA, currently serves as the HFMA Region 11 Treasurer. She started her active involvement with HFMA in the Montana Chapter, which switched to the Northern California Chapter as well as Region 11 upon her move to Sacramento in 2010. She served as President of the Northern California Chapter 2017-2018. Tammy also served a two-year term as a HFMA National Advisory Council (NAC) member on the Strategy & Innovation committee.
Tammy is the Director of Government Reimbursement and Managed Care Operations at UC Davis Health System. She has over twenty years’ experience in healthcare financial positions. Her career began as a Medicare auditor. She then moved to the provider side at one of the largest hospitals in Montana as Manager of Decision Support and Data Analytics. Tammy’s extensive expertise spans hospital and government finance areas such as government reimbursement, 340B, accounting, budgeting, pricing, payor contracts, documentation and coding, community benefit, audit, and managed care.
Ramona Hernandez
Past Regional Executive 2024-2025
Ramona Hernandez, has been very active with HFMA. She served as President of the Northern California Chapter in 2018-2019. At the HFMA Annual conferences you would always see Ramona and her wonderful smile as one of the course coordinators. Ramona joined HFMA over 25 years ago and has served on the Region 11 Executive team for the past three years.
Ramona Is the Vice President of Revenue Cycle Solutions for Amplus Group. She began her career in healthcare pursuing her career in nursing and 30 years later is still going strong in healthcare.
Sam King
Immediate Past Region Executive 2024-2025
Sam King served in many HFMA national, regional and chapter leadership roles, which includes the HFMA National Advisory Council, National Board of Examiners, National CHFP Exam Standard Setting Committee, Yerger Award judge and Western Region Symposium Co-Chair and Chapter President. His home chapter is Southern California and is a Fellow with HFMA.
Sam is a seasoned healthcare executive, faculty, and consultant with 30 years of experience in healthcare finance, health it, big data analytics, artificial intelligence, and continuous quality improvement. He has also been a leader with the HIMSS and ACHE Southern California chapters. Sam is currently the Chief Information and Innovation Officer for a healthcare start up. He is marathon runner and a licensed soccer coach and referee.