Paul Crnkovich
About the Author
Paul Crnkovich
Latest Work
Hospitals face challenge in finding healthcare’s ‘missing consumer’
The COVID-19 pandemic has accelerated demand for more consumer-friendly services and processes. Hospitals should respond by pursuing coordinated, strategic efforts to give consumers better access, experience, pricing and infrastructure.
Giving a Consumer Focus to Strategic Planning in Health Care
The growing demands of consumers make it imperative for healthcare organization to focus their strategic planning efforts on meeting consumer needs and expectations.