2025 Planning

Leveraging HFMA Insights & Resources for Effective Marketing to Healthcare Finance Leaders

Listen to this webinar designed to support business partners as they plan their marketing and sales strategies for 2025. Hosted by HFMA, this session will provide valuable data, actionable recommendations, and essential resources to guide your efforts. We’ll share key insights from recent surveys, website analytics, and activities from HFMA’s Annual Conference to help you better understand and engage the healthcare finance audience. Additionally, you’ll get a first look at HFMA’s upcoming initiatives and learn how to leverage existing resources that can enhance your outreach.

Learning objectives: 

  • Explore key insights from recent HFMA member surveys to understand current member needs and perspectives.
  • Discover the most popular HFMA content from 2024, informed by engagement analytics.
  • Gain practical tips for assessing HFMA’s 2025 marketing programs effectively.
  • Learn strategies for accessing and utilizing HFMA’s wide range of resources.